Gallery/ Lounge

Featuring regular exhibitions of art (for sale and display) from a diverse range of artists (primarily local and Victorian, including established and emerging artists) across a variety of art forms. See our ‘Special Events’ page for current and upcoming exhibitions, workshops and other activities … 

Historically, Rustic Simplicity hosted on average six exhibitions per annum for their first seven years of operation (2011 – 2018). In 2019, a decision was made to reduce this number to four to celebrate each of the four seasons…

These four open group exhibitions are not themed per se, and generally include the works of between 20-30 artists. If you would like to contribute to an upcoming open group show, please email, drop into 74 Grant Street in Alexandra, or call Cindy Ferguson, 0419 517 045


Historical Annual Exhibitions

The ART of Children’s Literature – featuring a different children’s picture book artist/s each year, this exhibition historically coincided with Alexandra’s Early Learning is Fun (ELF) Reading Day, now in its 16th year (2019). Hundreds of children, their teachers, parents and broader members of the community dress up in their favourite storybook character for Berry Street’s ELF Reading Day Parade between 10-11am around the main street of Alexandra. Rustic Simplicity often organises a visiting ‘reader’ – usually an author or illustrator of one of the children’s books featured. This is one of 40 around the town who read to the children as they stop at various stations. ‘The ART of Children’s Literature’ generally extended throughout the Spring School Holidays until Melbourne Cup Day.

Young at HeART – a group exhibition of Alexandra Secondary College VCE Studio Artists. This event began in 2012 and featured annually on our calendar of events until 2017, commencing each year with drinks and nibbles from 6pm on the Friday following the Melbourne Cup Weekend. A change of art teacher has seen this event be put on hold…

Touch a HeART – a group exhibition of local and Victorian artists, which opens on the last Friday of November annually, again with drinks and nibbles from 6pm. The thinking behind ‘Touch a HeART’ (with ART at Christmas) is to provide a diversity of affordable art options, making art a viable gift alternative, and therefore, supporting artists at this busy retail time of year. Exhibiting in ‘Touch a HeART’ is available to local and Victorian artists, and those with a local connection. Contact Rustic Simplicity for an application form. The exhibition officially runs until at least end January – or until sold out – better be quick! 😉 In 2019 this exhibition doubles as our fourth seasonal show, in this instance Summer!

Rustic Simplicity’s proprietor Cindy Ferguson held an annual exhibition of her photography, either as a solo or a joint exhibition, between 2011 – 2018. Cindy’s style of photography highlights the minutia in our environment, bringing into focus obscurities that many tend to pass by. Through her photography, she offers a different perspective of our natural and at times our urban environments. Lately she has been branching out into local rural landscapes. Examples of Cindy’s artwork are on display at Rustic Simplicity year round in the form of works on paper, on canvas and on stone, as well as in an annual calendar of local images, mounted calendar prints and greeting cards.

Cindy’s inaugural solo exhibition in 2011/12 Reflections opened auspiciously on 11 November 2011 , coinciding with the official opening of Rustic Simplicity itself. Wild at HeART in 2013 was also an exhibition solely of Cindy’s photography. The following year Cindy joined forces with ceramicist and mixed media artist Peter Hook. This joint exhibition, titled Home Is Where The HeART Is in 2014 explored the theme of HOME – safety, security, a sense of place, love, longing and belonging…

2015 brought Cindy Ferguson’s photography and Peter Hook’s ceramics & mixed media together again under the exhibition title Further Reflections 2015 opening on the Friday of the Australia Day weekend – exploring reflections of their past, drawing on their life’s journeys, their places of origin & the child within. Repeating Patterns in 2016 was a solo show featuring a different style of Cindy’s works altogether and printed onto stone…

This was followed by Roads a little less travelled in 2017,and It isn’t really set in stone! in 2018. Cindy intends to resume her solo/ joint exhibition schedule in 2020/21.

At least another three (3) exhibitions were historically held annually between Labour Day in March and the start of Spring … the first of these exhibitions was a different art form annually between 2012 – 2017, the next (which ran across the June Queen’s Birthday Long Weekend) was an open group exhibition available to local and Victorian artists, and those with a local connection. This particular group exhibition (one of two held annually – the other being ‘Touch a HeART’) was also an annual event, but had a different theme each year.

ALL WELCOME to our exhibition openings on various Fridays throughout the year – check out our ‘Special Events’ page for details – hopefully see you soon 🙂


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